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Description: A conversation between a patient and a healthcare provider represents a critical juncture in treatment. Time crunches, jargon overload, and cultural gaps erode trust, harming the relationship and ultimately the heath outcome. Integrating narrative medicine principles into the spectrum of health analytics research is an upstream opportunity to achieving clearer health communication.
In this presentation, part of the Columbia Narrative Medicine Volvox series, health equity educator and Mindworks director Derek McCracken will share a market research project carried out with colleagues on the Intellus Worldwide Clear health Communications task force. Using audio narratives, the work emphasizes intersectionality, close listening, and narrative medicine with the goal of creating a more equitable form of health literacy.